Ok so admittedly, this one is a little bit subjective. what content to share on TikTok Based on your genre, your fan base (or the fan base you’re looking to build on TikTok), your overall social ‘voice’, and generally how comfortable you feel on camera, it may take a little bit of time to develop your go-to style of content. As mentioned above: experimentation is a good thing! Read more on TuneCore Artists who’ve gone through trial and error as they began to share their music on TikTok. As you begin to get acquainted with the app, you’ll find that some of the most successful videos shared by TikTok users (artists and amateurs alike) involve dancing, lip synching, participation in popular ‘challenges’ or contributing content pertaining to a trending hashtag, and ‘story’ style skits/scenes. Additionally, the ability to collaborate with other users and artists — specifically, the ‘Duet’ feature — is a popular choice that you can look into as you build your base. If you’re a little late to...
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